About

The Eagle River Revitalization Program, Inc. (ERRP) is a 501(c)(3) nonprofit organization committed to preserving the unique Northwood charm of Eagle River while fostering economic growth and community vitality. Since 1999, we’ve been proud to serve as a Nationally Accredited Main Street Program, achieving Gold Tier status annually. Guided by Main Street’s Four-Point Approach—Organization, Promotion, Design, and Economic Vitality—we work tirelessly to enhance our downtown district and support local businesses.

From offering grants to assist business owners in managing community-focused initiatives like the Eagle River Farmers Market and the Flags & Flowers Program, ERRP is dedicated to creating a vibrant and welcoming environment for residents and visitors alike. Our projects and programs rely on the involvement of passionate volunteers, the generosity of donors, and the support of our business community.

While the Business Improvement District (BID) helps fund about half of our annual budget, the rest comes from community contributions, sponsorships, and fundraising efforts. By working together, we ensure Eagle River remains a thriving destination that balances economic growth with preserving its natural beauty and small-town charm. We invite you to join us—whether by volunteering, donating, or simply exploring the many opportunities and resources we offer. Together, we’re building a brighter future for Eagle River.